{"id":333,"date":"2024-12-22T20:19:24","date_gmt":"2024-12-22T20:19:24","guid":{"rendered":"https:\/\/jagpublicrelations.com?page_id=333"},"modified":"2025-11-10T20:19:38","modified_gmt":"2025-11-10T20:19:38","slug":"how-we-do-it-integrated-marketing-communications","status":"publish","type":"page","link":"https:\/\/jagpublicrelations.com\/home\/how-we-do-it-integrated-marketing-communications\/","title":{"rendered":"How We Do It &#8211; Integrated Marketing and Communications"},"content":{"rendered":"\n<div class=\"nfd-container nfd-wb-call-to-action__cta-9 wp-block-group alignfull has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"is-style-nfd-theme-darker wp-block-group alignfull is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"nfd-p-0 wp-block-cover\" style=\"min-height:100px;aspect-ratio:unset;\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"2560\" height=\"1707\" loading=\"lazy\" class=\"wp-block-cover__image-background wp-image-1432\" alt=\"JAG Marketing &amp; Communications\" src=\"https:\/\/i0.wp.com\/jagpublicrelations.com\/wp-content\/uploads\/2025\/01\/shutterstock_1011934291_screen-scaled.jpg?resize=2560%2C1707&#038;ssl=1\" data-object-fit=\"cover\" srcset=\"https:\/\/i0.wp.com\/jagpublicrelations.com\/wp-content\/uploads\/2025\/01\/shutterstock_1011934291_screen-scaled.jpg?w=2560&amp;ssl=1 2560w, https:\/\/i0.wp.com\/jagpublicrelations.com\/wp-content\/uploads\/2025\/01\/shutterstock_1011934291_screen-scaled.jpg?resize=300%2C200&amp;ssl=1 300w, https:\/\/i0.wp.com\/jagpublicrelations.com\/wp-content\/uploads\/2025\/01\/shutterstock_1011934291_screen-scaled.jpg?resize=1024%2C683&amp;ssl=1 1024w, https:\/\/i0.wp.com\/jagpublicrelations.com\/wp-content\/uploads\/2025\/01\/shutterstock_1011934291_screen-scaled.jpg?resize=768%2C512&amp;ssl=1 768w, https:\/\/i0.wp.com\/jagpublicrelations.com\/wp-content\/uploads\/2025\/01\/shutterstock_1011934291_screen-scaled.jpg?resize=1536%2C1024&amp;ssl=1 1536w, https:\/\/i0.wp.com\/jagpublicrelations.com\/wp-content\/uploads\/2025\/01\/shutterstock_1011934291_screen-scaled.jpg?resize=2048%2C1365&amp;ssl=1 2048w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim-0 has-background-dim\" style=\"background-color:#36607f\"><\/span><div class=\"wp-block-cover__inner-container has-global-padding is-layout-constrained wp-block-cover-is-layout-constrained\">\n<div class=\"nfd-gap-2xl nfd-p-lg wp-block-group nfd-bg-effect-lines is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-ce155fab wp-block-group-is-layout-flex\">\n<h2 class=\"nfd-text-xl nfd-text-contrast nfd-text-balance wp-block-heading has-text-align-center nfd-wb-animate nfd-wb-fade-in-bottom\">How We Do It<\/h2>\n\n\n\n<div class=\"nfd-gap-md wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-ce155fab wp-block-group-is-layout-flex\">\n<div class=\"md:nfd-items-start nfd-gap-md wp-block-group is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-353c4f5a wp-block-group-is-layout-flex\">\n<div class=\"nfd-text-md wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-fc4fd283 wp-block-buttons-is-layout-flex\">\n<div class=\"nfd-btn-xl  wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/jagpublicrelations.com\/home\/free-consultation\/\">Schedule Free Consultation<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"nfd-text-xs  wp-block-group is-content-justification-space-between is-nowrap is-layout-flex wp-container-core-group-is-layout-cb46ffcb wp-block-group-is-layout-flex\">\n<p class=\"has-text-align-center has-base-color has-text-color has-link-color has-x-small-font-size wp-elements-787275ab3c1d540602198d71e981984b\" style=\"border-right-style:none;border-right-width:0px;text-transform:capitalize\"><strong style=\"margin-right: 4px\">\u2713 <\/strong><a href=\"https:\/\/jagpublicrelations.com\/home\/what-we-do-full-stack-marketing\/\"><strong>Marketing<\/strong><\/a><\/p>\n\n\n\n<p class=\"has-text-align-center has-base-color has-text-color has-link-color has-x-small-font-size wp-elements-4b02044ca589f6b710c3f6fb264409d1 wp-container-content-9cfa9a5a\" style=\"padding-right:0px;padding-left:0px;text-transform:capitalize\"><strong style=\"margin-right: 4px\">\u2713 <\/strong><a href=\"https:\/\/jagpublicrelations.com\/home\/what-we-do-full-stack-communications\/\"><strong>Communications<\/strong><\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"nfd-container nfd-p-lg nfd-theme-white nfd-bg-surface nfd-wb-faq__faq-2 is-style-nfd-theme-white wp-block-group alignfull has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"nfd-gap-xl nfd-gap-y-2xl wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:45%\">\n<h2 class=\"wp-block-heading nfd-text-huge nfd-text-balance\">Getting Started<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<div class=\"nfd-grid nfd-grid-cols-2 wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-768fc57f wp-block-group-is-layout-flex\">\n<div class=\"nfd-gap-y-xl wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\">\n<div class=\"nfd-gap-sm wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\">\n<h3 class=\"wp-block-heading nfd-text-md nfd-text-primary\" style=\"font-style:normal;font-weight:500\">How We Can Do It for You<\/h3>\n\n\n\n<p class=\"nfd-text-faded nfd-text-base\">JAG Marketing &amp; Communications is fully committed to helping your organization achieve its greatest expectations with our integrated marketing and communications services and solutions.<\/p>\n\n\n\n<p class=\"nfd-text-faded nfd-text-base\">We start the process with an initial interview to identify your organization\u2019s singular characteristics, needs and goals.<\/p>\n\n\n\n<p class=\"nfd-text-faded nfd-text-base\">Then we audit your past and current marketing and communications efforts.<\/p>\n\n\n\n<p class=\"nfd-text-faded nfd-text-base\">Next, we submit a proposal that includes a snapshot of our individualized plan.<\/p>\n\n\n\n<p class=\"nfd-text-faded nfd-text-base\" style=\"padding-bottom:20px\">Once approved, we start with programs that are in need of immediate attention or those that can deliver the fastest results. Then, we address the next area in need of attention.<\/p>\n\n\n\n<p class=\"wp-block-heading nfd-text-md nfd-text-primary\" style=\"font-style:normal;font-weight:500\">Augmenting Existing Marketing Efforts<\/p>\n\n\n\n<p class=\"nfd-text-faded nfd-text-base\">Many orgs already have successful programs in place. In these situations, we can pick up the baton and start running with it, provide advice or occasional help, or simply stay out of the way if that is in your best interest.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"nfd-gap-y-xl wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\">\n<div class=\"nfd-gap-sm wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\">\n<h3 class=\"wp-block-heading nfd-text-md nfd-text-primary\" style=\"font-style:normal;font-weight:500\">Initial Interview<\/h3>\n\n\n\n<p class=\"nfd-text-faded nfd-text-base\">We ask a lot of Qs during the initial meeting (phone, Zoom\/GTM\/Teams, or in-person):<\/p>\n\n\n\n<ul style=\"padding-bottom:0;line-height:1.3\" class=\"wp-block-list\">\n<li class=\"nfd-text-faded nfd-text-base\" style=\"padding-top:0px;padding-bottom:0px;line-height:1.4\">Who are the point people in your org?<\/li>\n\n\n\n<li class=\"nfd-text-faded nfd-text-base\" style=\"padding-top:0px;padding-bottom:0px;line-height:1.4\">Are you\/they comfortable being the public face of the organization?<\/li>\n\n\n\n<li class=\"nfd-text-faded nfd-text-base\" style=\"padding-top:0px;padding-bottom:0px;line-height:1.4\">Who are you trying to reach?<\/li>\n\n\n\n<li class=\"nfd-text-faded nfd-text-base\" style=\"padding-top:0px;padding-bottom:0px;line-height:1.4\">What have you done to this point?<\/li>\n\n\n\n<li class=\"nfd-text-faded nfd-text-base\" style=\"padding-top:0px;padding-bottom:0px;line-height:1.4\">What are your goals?<\/li>\n\n\n\n<li class=\"nfd-text-faded nfd-text-base\" style=\"padding-top:0px;padding-bottom:0px;line-height:1.4\">When do you expect to see results?<\/li>\n\n\n\n<li class=\"nfd-text-faded nfd-text-base\" style=\"padding-top:0px;padding-bottom:0px;line-height:1.4\">How much have you budgeted for marketing and communications?<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"nfd-gap-sm wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\">\n<h3 class=\"wp-block-heading nfd-text-md nfd-text-primary\" style=\"padding-top:0;font-style:normal;font-weight:500\">Integrated Marketing &amp; Communications Proposals<\/h3>\n\n\n\n<p class=\"nfd-text-faded nfd-text-base\">Our individualized marketing and communications plans contain details about what needs to be fixed or started, how we will do it, and suggestions for immediate action such as compliance with the <a href=\"https:\/\/www.wcag.com\/resource\/what-is-wcag\/\">Web Content Accessibility Guidelines<\/a> (WCAG).<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"nfd-container wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-f36bc466 wp-block-group-is-layout-constrained\">\n<div class=\"nfd-p-card-md nfd-gap-xl nfd-shadow-xs  nfd-rounded is-style-nfd-theme-light wp-block-group nfd-bg-effect-dots is-content-justification-space-between is-layout-flex wp-container-core-group-is-layout-9366075c wp-block-group-is-layout-flex\">\n<div class=\"nfd-gap-md wp-block-group is-layout-flex wp-block-group-is-layout-flex\">\n<figure class=\"is-style-rounded wp-block-image size-large is-resized\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/images.unsplash.com\/photo-1596664539037-62fe01086a5e?ixlib=rb-4.0.3&amp;ixid=MnwxMjA3fDB8MHxwaG90by1wYWdlfHx8fGVufDB8fHx8&amp;auto=format&amp;fit=crop&amp;q=80&amp;w=120&amp;h=120&amp;crop=faces\" alt=\"\" style=\"object-fit:cover;width:60px;height:60px\"\/><\/figure>\n\n\n\n<div class=\"nfd-gap-0 wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\">\n<p class=\"nfd-text-md\" style=\"font-style:normal;font-weight:600\"><strong>Learn about our proposal process.<\/strong><\/p>\n\n\n\n<p class=\"nfd-text-base nfd-text-faded\">Connect with our team to schedule a consultation or learn more about our process.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"nfd-btn-wide  wp-block-button\"><a class=\"wp-block-button__link has-small-font-size has-custom-font-size wp-element-button\" href=\"https:\/\/jagpublicrelations.com\/home\/free-consultation\/\">Free Consultation<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Getting Started How We Can Do It for You JAG Marketing &amp; Communications is fully committed to helping your organization achieve its greatest expectations with our integrated marketing and communications services and solutions. We start the process with an initial interview to identify your organization\u2019s singular characteristics, needs and goals. Then we audit your past [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"no-title","meta":{"nf_dc_page":"","om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-333","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How We Do It - Integrated Marketing and Communications - JAG Marketing &amp; Communications<\/title>\n<meta name=\"description\" content=\"We apply integrated marketing and communications solutions that are carefully individualized to meet the special needs of each organization.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jagpublicrelations.com\/home\/how-we-do-it-integrated-marketing-communications\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How We Do It - Integrated Marketing and Communications - JAG Marketing &amp; 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